A way to increase customer base and return on investment is by having the right marketing strategy. There is a major role played by a StoryBrand guide but it does not mean all will give same results therefore be keen on who to choose. It’s good to bear in mind that StoryBrand guides typically differ with their manner of service provision. Its good to note that every StoryBrand guide have a unique skill set and differing experience levels meaning that the best selection need be based on one’s business and marketing needs. Some tend to be experts in marketing strategy and others have specialist skills such as graphic design, copywriting or videography. Finding the right StoryBrand guide calls for factoring on the below things.
Recommendations. One is in a position to make the right selection given that there is hearing form the horse’s mouth. Those close people who one knows they have worked with any StoryBrand guide recently or in the past months should be the right source of this information. One gets to determine the overall experience with working with such StoryBrand guide, their customer service levels, the range of services offered, expertise and much more. There is best StoryBrand guide selection based on this crucial information. However one need to choose on who they feel are comfortable working with and after getting this information qualify for selection.
Do your homework. This comes after finding several StoryBrand guides that one feels match with their needs. One need to go through their website for client testimonials, case studies and examples of work they have done for others. The referrals should guide one to making a better and informed decision. In addition one should take time and check out on the areas of most interest. One should note that a website to a StoryBrand guide is like a portfolio of their work therefore one need to make use of it when comparing.
Last thing is getting to know your guide. One need to have discovery calls with at least three StoryBrand guides since it’s a significant investment one is making. One need to ask whether this StoryBrand guide offers a free strategy session. One should use their time on the call to really get to know more about this StoryBrand guide. Things such as their niche, specific skill set and whether they outsource are determined here. The right decision need be made in this case given that it helps avoid putting ones business success at stake. One should ask about the things that makes them best form others given that this helps one make the best StoryBrand guide selection.
